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North East research agency strengthens team with four new recruits

North East research agency strengthens team with four new recruits

NORTH EAST based research agency Explain Market Research has strengthened its talented workforce with the addition of four team members, including experienced Research Manager Ruth Drake, to support its ongoing growth.

Ruth brings with her strong commercial expertise, having previously launched and run her own business, and most recently solidifying her specialism in research. Her role will focus on working in partnership with the agency’s clients throughout the project lifecycle, to create value and insights to inform strategic decision-making.

Explain Market Research has been providing quality, actionable insights to a range of organisations across the UK for nearly three decades, specialising in utilities, healthcare, social housing, education and finance sectors. Its offering combines traditional research methodologies with a strong focus on innovative digital solutions, including Explain’s bespoke online community platform and gamification tools. 

Ruth said: “I was attracted to Explain as I am passionate about inclusive, community-based research. I am looking forward to working with our clients to help them understand and respond to the needs of a diverse population. This is an especially exciting time to be joining Explain as the company celebrates its 25-year anniversary, and we continue to build upon our sector specialisations having won new clients including NS&I, Guernsey Electricity and M&Co in the 2018-19 financial year.”

Further investments have been made in the Explain team to harness local talent, with three new graduates brought on board. They will undertake a comprehensive programme of training, designed to develop their skills across quantitative and qualitative research fields.

Recent graduates Alexandra, Bailey and Daniel are a multi-talented trio, with academic and professional experience of marketing, communication, retail and management between them. Alexandra joins Explain’s client services team, while Bailey and Daniel’s roles will focus on data analysis and insight.

Kim Davis, Managing Director at Explain said: “With the addition of Ruth, Alexandra, Daniel and Bailey to the company, we can continue to grow and develop solutions for existing and new clients across our wide range of sectors. Their appointment is testament to the hard work of the team over the last 12 months, their expertise and dedication has allowed Explain to grow and we are looking forward to continuing on this trajectory throughout 2019.”

To find out more about how Explain Market Research can help your company succeed, contact the team on 0191 261 5261 or info@explainresearch.co.uk