
01/05/07Explain Helps Asda Get ‘Touchy Feely’ With CustomersPeople get all ‘squishy’ when they think of Asda, according to Newcastle firm
Explain Research that has just helped the Yorkshire-based retail giant launch
its new financial services product range.
Asda, part of the Wal-Mart family, recently commissioned Explain to carry out
customer insight re...Read Full Article